Consumers, as a whole, are becoming increasingly concerned and knowledgeable about what they consume, where their products are from and how they are made. Terms like farm to table, CCFO, GMO, USDA, certified organic and insecticide free have become common in our daily vocabulary. The rise of the organic consumable movement has touched just about every industry in some form or fashion and has become a billion-dollar juggernaut that continues to rise steadily. Inevitably, the organic movement has spilled over and into the alcohol market, and it’s rapidly making its way into many bars, nightclubs, and homes across the country. The liquor and spirits marketplace is paying attention and has since invested in the research and development of new recipes to accommodate this green movement.

Figuring out what’s “organic” can be confusing to a lot of consumers. However, to be certified by the U.S. Department of Agriculture, “organic alcohol must use production methods without residues that can potentially pollute the air, soil, and water. This means that organic alcohol must be produced from products free of pesticides, fertilizers, and chemicals that, when ingested frequently, can potentially increase the risk of cancer and other health risks.” Chemicals used to speed up alcohol production can leave salts and heavy metals that might make it through to the final product. Organic spirits eliminate these compounds at all stages, from the field to fermentation and bottling. As of right now, there is a short list of liquor distilleries and producers that have been certified organic since inception.

There are distinct differences between “grown organic” and “organic in production.” Grown organic means the ingredients were grown and used in the creation of the spirit have followed the growers’ guidelines in the creation of recipes. Being organic in production, however, means the actual process of manufacturing the final product is done by following organic guidelines during the entirety of its production. So from cultivating and sourcing the base products to application techniques and fermentation, these spirits are completely natural.

Photographer: Paulo Rodrigues

To help guide you on your treacherous labyrinth that is the journey to inebriation in the most organically and healthy way possible, here are some examples of distilleries, brands, and spirits that are certified organic.

Take, for example, award-winning Casa Noble Tequila. Casa Noble is a 7th generation distillery in the Jalisco region of Mexico that is one hundred percent sustainable and has achieved the distinction of producing zero waste and adds nothing to its fermentation or finish of its final product. They have been doing this since day one. Jose Pepe Hermosillo, master Tequilero says, “Being the first tequila to be labeled certified organic is a great honor, but for me, it has always been about integrity, passion and the overall quality that we provide to our spirit community.” Other brands like Tru Organic Vodka have taken an active role in replenishment and plants a tree in Central America for every bottle sold. Juniper Green Gin has the bragging rights of being the first organic gin ever maintaining organic certifications in 5 countries. Papagayo Organic Rum uses and sources its sugarcane from small family-owned estates. The Parducci wine estate uses solar and renewable energy to power itself entirely. These are a few of innovative brands that are changing the views of organic alcohol perceptions and are making a change to not only create quality products but raise organic consciousness.

So next time you’re out and are ordering a cocktail at your local watering hole, take a moment and think about going green. Select one of the many excellent organic spirit options that are well crafted and extraordinarily delicious. Your small contribution to the organic movement will bring a new meaning to the term “drink responsibly.”
REFERENCES

Eco-Friendly & Cruelty-Free Father’s Day Gifts. www.skinandsatori.com

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